Jeff Sesol – Pulling The Chute | Conversations with Coaches | Boxer Media

Share on:

Jeff Sesol | Conversations with Coaches | Boxer Media

Jeff has over 30 years as a serial entrepreneur and is the Founder and CEO of Pull The Chute. He has started several of his own companies, consulted many others, and is currently using his experience and talents as a Business, Executive, and Leadership Coach. He believes in people and the power of those people to help a business grow. If you grow your people, you will grow your company.

I think that Jeff sums up the core principle of PTC perfectly himself, so I’ll let him lay it out:

“There are a couple of important birthdays in our life. When we turn 16 because we can drive when we turn 21 because are legal. When we turn 40 because statistically, our life is half over. That’s when I decided to go skydiving for the first time. You go 14,000 feet up in the sky and jump out of the plane. You are falling at 120 mph. It’s hard to breathe, one movement of your hand starts you spinning, and everything is happening so fast you can’t see where you’re at or where you’re going.

“But at 5,500 feet, you pull the chute, and suddenly you can breathe again, you are in control, you can see where you’re at and where you want to go.

“So when I turned 60, I looked in the mirror and said, I don’t want to retire. I like working. So what can I do that will help leave this world a little better than when I came into it? That is when I was reminded of what it felt like to pull the chute and decided that businesses need to Pull the Chute for at least an hour a week. So they can take a breath, feel in control, and see where they are and where they want to go.”

To learn more about Jeff:

Share on:


Kevin Stafford 0:02
Hello, everyone, and welcome to another episode of the conversations with coaches podcast. I’m your host, Kevin. And I’ve already had the pleasure, not for the podcast, but I’ve had the pleasure of talking to my guest today, once already, this is the second time first for you. And hopefully first of many, because as I mean, you know, Hi, I’m with coaches, I fall in love with almost all of my guests. And Jeff is definitely no exception. Let me introduce you to Jeff Cecil. Jeff has over 30 years as a serial entrepreneur, he has started several of his own companies consulted many others, and is currently using his experience and talents as a business executive and leadership coach. He believes in people and the power of those people to help a business grow. put it simply, if you grow your people, you will grow your company. Jeff, it has been a delight to get to know you over the course of a couple of conversations. And I am extremely pleased to have you here and to get to know you and to amplify you a little bit to get to know you a little bit better. So Jeff, good to see you. Thanks, Ben.

Jeff Sesol 0:58
Appreciate it. Kevin. Yeah, me too. Yeah, we met the first time and we just kind of bounced off each other for a little bit. There just had a lot of fun. So I’m looking

Kevin Stafford 1:05
forward to it is good, some and some neat ideas have come from our conversations that I’m I’ll workshopping offline may have to bring the bear for our next episode, if I can actually get these half baked ideas fully baked. But for now, let’s begin. At the beginning. Let’s start at the start. What is your? And I sort of cheekily like to refer to it as your superhero origin story? How did you get your start as a coach? What made you decide who maybe what a key piece of advice or a mentor at the right moment that sort of helped you to realize that coaching was something you wanted to move into? Or maybe something you were already doing and wanted to do as a business? And how did that realization or that moment, evolve into the business you have today?

Jeff Sesol 1:46
Sure. So the best way I can tell this story is to talk about a couple of things. And I always like to say that there are a couple of birthdays in your life when you turn 16. Because you can drive when you turn 21 Because you’re illegal when you turn 40 because statistically, your life is half over. And you look in the mirror and you say, alright, what do you want to do that’s on your bucket list while you still are able. And so for me, it was to go skydiving. And trust me, this will all lead into something for you. So for those of you have never gone skydiving, you go 14,000 feet up in the air, and you tumble out of a plane, you’re falling at 120 miles an hour. A couple things you noticed right away, it’s hard to breathe, while no movement of your hands and you start to spin out of control. Everything is happening so fast, you can’t see where you’re at, and you can’t see where you’re going. But if 55 and a feet, you pull the chute, suddenly you can breathe, you’re in control, you can see where you’re at, and you can see where you want to go. And ever since I’ve done that I always thought isn’t that a lot like business? Right isn’t you know, when you’re in business for yourself, especially when you’re entrepreneurial, you’re starting out, you’re moving in 120 miles an hour, sometimes it’s hard to breathe, because you’re just the anxiety and the stress and everything else is on top of you, you know, you’re afraid to make a move, because you might spin out of control, you’re moving so fast, I can’t see you and you can’t see we’re gone. So I say that to say that when I turned 60, I looked in the mirror and said, Alright, big guy. You’re not going to retire at 65. We all know that. I’m having too much fun. And I really, really enjoy helping companies. But the problem I had when I looked in the mirror and kind of looked into myself and said, What’s my true passion. And they said my true passion is really to help companies at every level. I love small to mediums. But I’m not adverse to help in large, large probably end up more in the leadership area than in the business area. But still, I like to do that. And so I thought, you know, the best way that I can do that is to help as many companies as possible be the best they can be. And the only thing I could think about was to do coaching instead of consulting. And there’s a difference there, right? When you’re consulting you, you you’re in both feet, you’re kind of working the process, you know, your part, you’re there every day, you’re making decisions. And you’re really you’re telling the business owner, in many cases, how to do things, or how they should do things. Coaching has a different flair and a different feel to it. And it’s a lot more fun because you’re teaching. And it’s it’s just more to me, it’s way more rewarding than consulting. I’ve been very successful. My consulting, you know, I’ve taken companies, you know, grown them 348% over a couple of years, you know, taking them from a 50% retention rate to a 93% retention rate when they do residual, you know, services. Just there’s all kinds of little things that I’ve looked for over the years. And I have of this philosophy, I believe that 2% change creates compound results. What I mean by that is a lot of times people will come into a business and they make wholesale changes, right? Oh, you’ve done this wrong you do this wrong? No, because here’s the problem. A everyone gets put off by change. And so if you want to get support, you start making small little 2% changes. And the funny part is they they buy into it because Small changes, like, Oh, that’s easy, okay, I can do that. But after about a half a dozen of those or, or more, all of a sudden, you know, instead of 2% change, they’ve changed more like 25% of how they did things. Everyone’s rowing in the same direction, and they didn’t even realize they got there, or how they got there. Right. And once everyone’s rowing in the same direction, sky’s the limit. Because then everyone is moving along at a different at the same pace, and, and you’re building a good foundation anyway. So I feel from a coaching standpoint, wouldn’t it be fun, to be able to take all those things that I’ve learned from a consulting standpoint, and apply those to companies from a coaching standpoint, where they learn, because the My goal is like, I’m not gonna be around forever? A, B, I want them like any good mentor, to take it off and do it on their own at some point. Right. So you know, people always say, How long do you coach for? And I go, truthfully, two years, you know, I mean, because you’re, it takes time, you can’t go in and tell an owner, oh, you’re doing this wrong, this wrong this wrong? No. But you want to do is you want to talk through and say, Okay, where do you want to be? How do you want to get there? Okay, what’s the plan? And then from an outside perspective, you go, have you thought about this? And I’m a little concerned, if you go down that path, that this is my might be what happened? And they go, who never thought that? That’s right. And so it’s, it gives me that ability to do that. Probably the funnest part of coaching for me, you know, I meet with my clients for once a week for an hour, and we go through the Take a deep breath, feeling control series, obviously, we want to go we follow that old theory. But there are times when they’re in situations. I had a client call me last Thursday. And he goes, Do you have a minute? I said, Yeah, absolutely. He goes, I got a situation, I just need to talk through with you how to handle it. I am on cloud nine right now. Right? Because it’s, it’s the situational issues that I want to help them through. So the first thing I do is let them spew, you know, because there’s frustration, maybe there’s somebody be anger, there’s all kinds of things. There’s worry, there’s stress, there’s anxiousness, so let him get it all out. And then start picking apart different things and say, Okay, I heard you say this, you know, that’s important. Let’s keep that there. And then I heard you say this, how do you want to approach this, tell me what you would have done. And then we kind of analyze that and say, Okay, if you do that, the results may go here, no guarantee, but just something I want you to think about, they may go to the left, they may go to the right. But, you know, we work through that. And so, you know, sorry, long winded to answer your story. But for me, coaching really, is when I looked in the mirror, and said to myself, What do I want to do for the next 10 years of my life. And I said, I want to leave my mark in this world by helping as many companies as possible, grow and be the best they can be. And the only way I could see to do that was through coaching.

Kevin Stafford 7:55
It’s not, it’s not a long winded answer, because I basically asked you about the thing that you’re most passionate about, you should you should probably have a long answer you had that you had the short answer to you had the good story like the concise version. But then you have I’m touching on your some of your greatest passions. And you have obviously you have stories from every day of people, you coach, I love that you just like threw that in there from last Thursday. And that’s that’s how it ends up working. You end up having these experiences as you go through once you build your business. And you’re connecting with people in that way, where it’s just like you feel like every week, sometimes almost every day, you’re getting a new story, you’re encountering a new situation, you’re like, Oh, and this is how, how my coaching helped X person go from y location to Z satisfaction or whatever. It’s it really is that simple and that long winded. And quite frankly, if I pull you back, I bet you could go for hours unprompted. That’s to say that you’re you’re passionate and you know how to speak on it, which I which I love. It’s one of the many reasons why you’re here.

Jeff Sesol 8:51
Yeah, I am. I get accused of being passionate about it a lot. But it’s, it truly is, you know, I mean, sometimes you say, am I in the right seat on the bus. Not only I’m in the right seat, you know, I’m on the bus, and I’m on the right seat, and I’m driving in the right direction. You know, it’s all those pieces that kind of fall in together. But I just, it’s, you know, I wake up every morning, just, you know, and that’s the best thing right? When you just want to wake up every morning, go. I’m so excited for today. What do I I look at my calendar. I go, Oh, cool. I had a discussion with Canada. So I was excited for that, right? It’s that kind of stuff that you want to be able to wake up every morning and do you know, I got a friend, she it’s where she’s working. It’s a toxic environment, that she’s right now waking up every morning, just hating dreading going into the into the office. And it’s like, My heart breaks, you know, because it’s like, you know, we need to find something else to do. You know, I said, Do I go get me in or get me into that owner? Let me have a conversation. She goes, I’ve actually prompted him three times to do that. But he’s too full. He’s too full of himself to want to do it. Like dang it.

Kevin Stafford 9:54
Which again, that’s another thing to think about too, when it comes to coaching is there is a certain degree of readiness. That’s where inquire. And it’s just like how coaches help you find the right questions and ask them and they’re there hold space for the answers, you do have to be ready to ask, you have to at least be that far along in your journey. Because if you’re not ready to ask for the help, that you maybe don’t even know how you need it, but you’re not ready to ask, you’re not ready to receive. And that’s, you know, it’s kind of a, I always, in my head, sort of jokingly imagine those old signs outside of like amusement parks, where it’s like, you must be this high to ride, right. It’s like a cartoon with a hands like, you have to be this tall, because you know, the security harnesses and whatnot won’t work properly in the ride becomes dangerous, which is an interesting thing to think about when it comes to coaching is like, if you’re not at a certain place, and you’re ready to ask the coaching staff, it’s not going to help, you’re not going to accept it, you’re going to receive it or worse, you’re going to receive it in a way that’s going to be detrimental to your business. And so it’s that readiness is such a good, it’s a good lesson to impart to people who are maybe close to ready to being reaching out for coaching, but just need to take that last step further, like, oh, that’s why I need to do it. And let me talk. Let me talk to Jeff.

Jeff Sesol 11:03
It’s interesting, because you’re, you’re right on point, by the way, because I had a client seven years ago that I was consulting for coaching, slash consulting, which is how I got into coaching, really, you know, I felt like a lot of my consulting was more coaching and consulting. And there was some but, but I had a client, and at some point, she just was not responding. As, and for me, it broke my heart, because I’m like, you know, what I can I kept, I probably should have bowed out months before, because I put myself through my own stress, trying to get her to beat a certain point. But she just wasn’t ready. She didn’t want to hear it. Right. And, and I kept saying to my wife, I kept going, I think I can get her there. I think I can get it there. And as you identified, she’s wasn’t quite ready. You know, I came aboard. But she wasn’t from a coaching standpoint, ready. And, and you know, it was a disaster. You know, and so that doesn’t always work. But when they’ve realized that they, it’s time for them to have a coach, and they really could use the help for that makes it so much more fun.

Kevin Stafford 12:04
And it’s not one of those is the highest highest levels of stuff. I mean, it’s not just coaching, but it’s just relationships in general is understanding when there’s, when there’s a lack of alignment between you and the person that you’re relating to trying to coach whatever it happens to be, and trying to address that lack of alignment. And should it become to a point where you realize that I cannot, this lack of alignment cannot be addressed from within our present context, changing it, maybe there’s another coach, that would be a better fit for this person that happens all the time to finding that fit or taking a hiatus and giving, getting time letting time move things forward the way that time always does, whether we want to do or not. And that’s one thing I’ve always I’ve always really, really initially respected and admired about coaches, and it’s only grown in time is how committed to that kind of virtue coaches are because they understand the importance of it and that you can’t, and most coaches have learned the hard way that you really can’t force someone into a change, they’re not ready for at least ready to begin.

Jeff Sesol 12:59
You’re so right. And I tell people that all the time. It’s it’s not just people, it’s situations too. Right. I was an I was at fault, you know, early in my career Early 30s. You know, I mean, I was full, you know, spinning vinegars, or whatever that saying is, you know, and I was like, No, this has to happen. Now, right now, this has to happen today. And I would force it, and it was a disaster. And, as I learned over time, if I just give it maybe a day, maybe a week, sometimes it’s a month, but the results were so much better, like things I didn’t even imagine could have happened. Right? Just because you gave it time to percolate into work its way out. And in space, you gotta get to the other person you’re working with a little bit of time to comprehend what just happened and, you know, in in their own time, kind of figure it out.

Kevin Stafford 13:51
Yeah, you want those results to be resilient, you don’t want it to just be a reaction to your coaching, you can and you can sometimes get results by forcing the issue. And sometimes that is the right move, you have to give all the tools in your, in your tool chest. And sometimes people need a nudge and sometimes they need a push. But when you when you push when you should, when you should be nudging or when you push when you should be backing off, you might get at least the appearance of results or initial results, but it’ll be from a reaction from that client and they won’t be resilient and you’ll come back six months later, and you’ll be having the same conversations you were before but from a less powerful place from a from a less capable of change place and that’s again it’s and it’s getting good at recognizing those moments is one of the it’s one of the slept on often overlooked aspects of good coaching is just knowing the what kind of pressures to apply and when and being able to pull back when the time is right.

Jeff Sesol 14:40
Well and you on the other issue that you run into it’s it’s something you run into, you know, with your significant other. My wife and I do this all the time is that, you know, for a while you get into disagreements, right? And then you move on. And then all of a sudden you have a disagreement and the one from like three years ago why? Remember when you, right? from a coaching standpoint, you gotta be careful you don’t get into that, right? Because, you know, the client could be like, Well, I’ve done that three times. It’s never worked. So why would I do it again? Because there’s always another way to kind of look at it and go after it. We know that this is where we need to get to, you have at the same old thing is going to have No, maybe not, let’s, you know, that’s part of the coaching. Like, I appreciate where you’re coming from, and I understand where you’re coming from. But I need you to be a little more open to other possibilities, because maybe we did look at them all. You know, we both agree that this is where you want to get to, there’s a way to get there, we just need to find it, you know, but but the prenup that old stuff cracks me up.

Kevin Stafford 15:42
And that’s the perfect against the perfect structure for it. Because again, you start with those results. And you start with an agreement on those results it becomes, it seems like the simplest, most straightforward thing and it seems relatively like minor. But really, it’s it is the capstone, it’s the foundation of all the work you’re gonna do together. Because you’ll always have that agreement that understand that shared vision of what’s this gonna look like when we get to where we’re aiming for, and what’s this journey look like? What’s his path look like? So anytime you’re lost in the woods, whether it’s circumstances situation, the relationship has soured, you’ve tried stuff that hasn’t worked the way that either of you thought it should use, revisit the results that you’ve agreed upon, and then work backwards from there. And that’s that always grounds the relationship keeps you from getting shocked in ways that might be

Jeff Sesol 16:28
well, and you know, like, I do this video interview, I call it the journey, which is where I ask business owners tell me their story. And one of the things I say in the intro is where you start is never going to be where you end. Because the road has so many twists and turns and, you know, but knowing that, that those are gonna be there. But ultimately still see where you want to be. And how you want is important, right? keeping your eye on the end game and trying to get there. Always important. So it’s fun.

Kevin Stafford 16:58
Yeah, sometimes I can give you a map other times I can teach you how to navigate the terrain. depends on the circumstances.

Jeff Sesol 17:04
Absolutely agree. Absolutely agree.

Kevin Stafford 17:07
My goodness, first grade, I’m surprised when I looked at the clock just now as like a responsible host. And realize we’ve been chatting for over a half an hour, like 35, almost 45 minutes at this point. I was like Jesus, this is fantastic. But I have other questions do like, for example, talk to me a little bit about pull shoot, like obviously, you kind of touched on who you serve, and how you serve them and whatnot. But I obviously pull the chute obviously comes from that foundational story of skydiving, which I’m so taken by that I love it so much. But talk a little bit about and I kind of I like to to part this question a little bit because they can be a little bit different. Where can people basically learn more about you who you are, what you do, how you do it? And where can people best connect with you and actually start a conversation start a relationship? Do you have like a social media platform you prefer? Do you have any any, like email lists to opt into, you know, where it’s like you have a newsletter, a lot of people will have like the daily, the weekly, the monthly, the quarterly, the whatever. Yeah, so talk to talk to people about talk to me more about you, and also where to connect with you best.

Jeff Sesol 18:07
Sure. Thanks for that. So pull the chute that net is where you’re going to go. And there is a I always love this word plethora of materials there. So we, you know, we do blogs, we do our own set of podcasts, we do these video journey interviews, which I love. You know, literally where I sit down with someone, you know, we go to their office or their wherever they work out of and we sit down to two chairs and just have a conversation for 20 minutes about, you know why they started when they started, you know, some of the highs, some of the lows, challenges, the goals behind all the things that I do for this shoot. And as I say this, look, my goal is to help as many companies as possible grow and be the best they can be. It doesn’t mean I need to be your coach, though. So I’m focused on giving you ways to hopefully see insight into your business. Think about things we did recently, the last quarter of last year, we did what we call the Polish shoe challenge. I had 27 companies sign up which I was thrilled with. And every week, we gave them something to work out. So I did a video intro of what we’re doing. And then we touched on five areas, which I believe are the foundation of things you need to do to get to your business the next level, which is marketing, which is a whole thing in itself, systems sales, financing people and again, you very kindly touted how I feel about people beginning but but they all lead into each other because if your your marketing is set up right and you’re doing things right, then it leads to your systems which is either going to catch more leads, it’s going to kind of nurture them to get them to a place where you hand them off to sales. And then if you’re doing your sales, right, you’re collecting money, which means you have your finances. When all that’s working right you’re gonna need to hire additional people because you’re just All right, so those five things all lead into each other that build a strong foundation. But again, whether it’s the blogs, and you know, I literally have written a book that is finishing up with my editor right now. It talks about all these things as well, and just the beliefs and such. But you know, the blogs, the, the podcasts, and I recently signed on a co host, Jenna, and she’s been helping me just do what you and I are doing right now cover where we pick a topic, and we just kind of bounce off each other. And it really fun stuff to do with her. And so generally, Andrew by the is our website. But we’re having a lot of fun doing that. But we’re getting, like last week, we we just recorded when someone isn’t on the right seat on the bus, how you move into the right seat, when some meaning that maybe someone’s not doing the job that to the level that you expected them to do it. But you kind of like him as a person, right? So you look at your company, you say, maybe they’re not on the right seat, and we need to move them doesn’t mean you have to get rid of them. Right. But it maybe just they need to be on the right seat. And I gave the example of my youngest daughter, who was working for a marketing PR firm, and they brought her in. I can’t remember the name of the level, but it was kind of like the grunt work kind of stuff, right? So she had to post on social media and, you know, check up on this and do that. My daughter’s got a degree in interior design, as you know, she can do great social media, because she can design stuff. But what happened is people started seeing that she was designing on social media. And they were all of a sudden going, Hey, can you help me do mine? And then the clients were like, oh, no, I want her to do mine all the time now, because I like what she’s doing right. So suddenly, the owner goes, I got you on the wrong seat on the bus. She is now the Creative Director for the entire firm. And she nothing goes out there that she doesn’t see right. And they’re going through through through the roof with that kind of stuff. But again, identifying that kind of stuff. And, and I think that’s just kind of important stuff. But anyway, my overall goal is just to help companies grow. The website does that we also post on LinkedIn a lot. By the way, if you go to the website, you can register we have a monthly newsletter that goes out. So you can register for that. We currently have a if you live in the Gallatin, Tennessee area, we currently have a workshop that’s going to happen on February 24. So excited about that there’s an in person one. But I have a partner program as well. And this is something again, as I thought through the whole process, meaning, I don’t know that I’m gonna have all the answers. I’ve learned that over the years that I don’t have to have all the answers. What I need to do is surround myself with people that can help me find the answers, right. And so as I get into businesses, and this is more for the medium to larger businesses, they may need HR help. So I have normal who helps with HR, Jana actually does voice and communication coaching, which is huge. We did we have this whole thing of we’re in this very unique time, where we literally are communicating across four generations, Baby Boomers, Gen X, millennials and Gen z’s, who, because of technology all communicate differently. And so how do you communicate across four generations. So it’s first time in the history of man that something like that has ever happened. And so it’s a difficult thing. And we talked about that, I have a recruiting firm. So if you’re looking to hire someone, and you’re usually it’s kind of a VP and above they like to look at, but they can help you find that person that is really good. I have a girl that knows how to do SEO, which is amazing. She helps me in, you know, and she’s awesome. I have a marketing strategist. So if you’re looking to figure out how to strategize about your marketing, and then I also have a marketing person that does all of the paraphernalia, the cups and the shirts, and does all the printing and all that stuff. And so we have that. So we have this well rounded group of partners that, you know, if someone says, Hey, I think we need to move to HR, I’m gonna call up Norman, but he Norma, boom, here you go. Because, you know, and I don’t want to know how to do that, to be honest. Exactly. But But that’s kind of the cool part. So again, when I say all that is, you know, bullshit, that net is a way to connect with us. Jeff will shoot that net. If you want to connect to me personally, please do please reach out. I love that. And then of course, look for us on LinkedIn, and Facebook, we do those, we’re getting ready to do Instagram, which is a completely different animal. And so we kind of have to put a plan together for that one. And I’ve had more people start to ask me, are you doing Instagram? And at first I said, No, no, no, no, no, but I think we’re starting to get our video library built up enough where I can take snippets of things and start to put them out there. We have YouTube channel, by the way, have all kinds of interviews that we’ve done. Some seminars that I’ve done, some webinars that I’ve done, all that stuff. Again, the goal is to be your coach. But I’m offering you tons of materials that you To help your company grow and be the best that it can be,

Kevin Stafford 25:02
yeah, it says you have to have a robust team and a robust approach that, quite frankly, completely represents and reflects who you’ve shown yourself to be in our conversation. Whereas you made it to growth and to growing into putting people in the right spots, and making sure that we have if there’s a question that we find the answer together, it’s just like the way that you’ve structured your business and your coaching exemplifies all the values that you coach, which I mean, you say it like that. It’s a kind of a duck. Of course it does. But it’s, I think it’s, I think it’s worthy of note and worthy of praise, I really, I really respect and admire what you put together. And I just, I just have a blast talking with you just purely selfishly, like you’re really, really fun to talk to you and bounce ideas off up and joke back and forth and share stories. So yeah, I’m already very much looking forward to doing this again, and maybe

Jeff Sesol 25:47
just let me know, yeah, it’s fun. I mean, you know, the fun part for me is, you know, having 30 plus years of just living it comes with so many stories and things you can just do and share. You know, and it’s fun. You know, I just I was interviewed one time, and at every question that I had no clue what the questions were what every question, they asked me, I had a story to go along with it. It was just off the cuff, because so much stuff has happened, right? And it’s fun. And I’m thrilled that I get to live my passion each and every day, and share my experiences with those people that are looking to just kind of thrive and grow and be the best they can be. That’s what we want to do. Especially I believe 2023 is the year of the entrepreneur, people are tired of working for corporate America, you know, now they’re being forced to go back to work, maybe they’re in the office, I mean, they don’t want to go back into the office, because you know, that was the one thing COVID really taught us was, hey, we can do our job from home, I don’t have to commute for 30 or 40 minutes or an hour, just to go to work every day, which kills me and get it done. So, you know, I believe the timing for police shoot is right, because we do need people. And I just, I need people to take a breath, you know, just take it take that hour, even if it’s a half hour, I don’t care. When we did the police your challenge, we said we’ll take half hour and just schedule it, open up the email, and just kind of look at the things that we’ve given you to look at and think about, and plan out. And the goal there was just to give us a break. You know, don’t wake up every morning and feel like you’re in the grind. You got into business for yourself. So you didn’t have to be in the grind. And now you’re back in the grind. So how do you how do you do that? And enjoy life. And that’s the fun part about what I get to

Kevin Stafford 27:30
do. Yeah, and making sure that people understand that it’s not just possible. But if you’re ready, it’s time like we have a cool we have the ability we have the understanding. It’s just very exciting. I know. I’m often accused of being irrational irrational, a very like aggressive optimist. I’m very I’m very positive about the outlook and still a realist Of course with you know, the challenges we have before us, but just the the tools we have at our disposal, to really unlock the kind of life we want to live the way we want to live it to help the people we want to help and serve the people we want to serve. It’s there for us. It’s good, there’s going to be some work but really that work in and of itself. No matter how much you sweat is going to be fun. You’re going to wake up the next day. Maybe it was like you were baling hay for 12 hours a day before and your body aches. But it’s that good ache of what when you when you’re doing the right work, and there’s fear there’s really there’s nothing like it and so thank you for being a part of it. I appreciate that you’re a part of the of the wave the rising tide as it work. And yeah, pull the chute is the hub. Send everybody there like any any questions, you might have any curiosities. You might want to satisfy any conversations you want to start. That’s the place to start pull the chute. dotnet be in the show notes along with all the other stuff too. Great. Awesome. One more time just because gratitude. Thank you, Jeff, this, this has been fantastic. I’m looking at the clock and I’m like I broken all of my timing rules. And I don’t care. This is too good.

Jeff Sesol 28:52
So I appreciate it. I appreciate the opportunity. Look forward to more.

Kevin Stafford 28:57
And you hear on the podcast. We’ll talk to you the audience will talk Jeff together again very very soon.

Listen to other podcasts featuring Jeff

Think you'd be a great fit for the podcast?

Apply now to be our next guest!

Check Out Boxer Services

Be different

Enhance Your Brand

Most coaches struggle to explain what differentiates them from the next guy, let alone why your hot new prospect should pay you $10k more than your competitor who is seriously undercutting you.
Establish Your Authority

Establish Your Authority

Social Omnipresence allows you to meet your ideal prospects where they’re at by amplifying your authority across the same social media platforms where your clients are already spending their time.


Expand Your Network

What would you do with 300 new leads connected with you on LinkedIn each month? You’d probably build relationships with those prospects a lot faster, turn those relationships into clients, and make a lot more money!

Leverage Your Website

Elevate Your Website

You’ve established your brand and your authority. You’ve grown your social following and your LinkedIn following exponentially. People look up to you, they know you have answers, and they want to visit your website to learn more.

Before you go...

…how about another newsletter? 😉

In all seriousness, you’ll love this one. Five minutes each week with illuminating insights & amplifying spotlights from the world of business, branding, coaching, and marketing.

If that sounds like your speed, we’re more than happy to have you.